Portal Website

Connexions Cambridge

Youthoria Youthoria Youthoria Youthoria



Develop an engaging and interactive website that is gender neutral, for 13 -19 year olds in Cambridgeshire; with CMS and moderation controls.
Indigo performed the following key tasks:

  • Creation of unique brand which appeals to young people
  • Development of information architecture and wireframes
  • Development of three creative directions
  • Testing of creative directions with young people
  • Voting by young people
  • User testing of wireframes
  • Development of bespoke CMS
  • Development of interactive features such as CV builder, Ask Ali (online agony aunt) and ecards
  • SMS facility to receive job alerts against user profile
  • Integration with internal jobs database
  • Integration with activities database

  • Increase in traffic of 30%
  • Increase in job requests of 325%
  • Increase in job vacancy take up of 200%
  • Positive feedback from young people of all ages and gender
  • Positive feedback from Connexions advisors, teachers and parents
  • Full CMS functionality allowing flexibility to restructure and create new areas
  • SMS text alerts first stage of mobile strategy


TAGS : CMS, Interactive, Online Branding, Portal Website, Public Sector, Web, Web Accessibility, Web Design Cambridge, Web Design Newcastle, Young People Website, Youth Website

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ONE North East, Shell LiveWIRE, UK Sport, Adidas, NHS, Newcastle United, Durham County Council, Business Link, NECC, Electrolux, Sir Robert McAlpine, RSPB



176 New Bridge Street
Newcastle upon Tyne

t: 0191 209 2100
f: 0191 209 5700





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Such good news! NewcastleGateshead @NGinitiative will host the #GreatNorthExpo2018 ! The world is in for a reet treat :-)
Essential for #northeast parents NHS child health app by @indigo_digital an amazing potentially life saving tool https://t.co/8LbaJztQP3
something to do on your #InternationalCoffeeDay break - find £30M savings in #Newcastle budget with our online tool https://t.co/ufmzVwVM5n
what would you cut from #newcastle #budget using interactive tool dev'd by @indigo_digital #ThursdayThoughts https://t.co/ufmzVwVM5n
RT @LostboxNE: PLEASE HELP! Missing in #Jesmond #Newcastle. Recently rehomed, 16 years old and deaf so EXTREMELY VULNERABLE. RT! https://t.…
81 people so far have set #newcastle #budget using interactive tool dev'd by @indigo_digital what would you cut? https://t.co/ufmzVxdntX
live in the north east and take care of little ones under 5? download NHS child health app by @indigo_digital https://t.co/vsqycBtPTf
Parents in the #northeast should download the new NHS child health app developed by @indigo_digital #indispensable https://t.co/RLywqPowiQ
regional launch of @NHSEnglandNorth childhood illnesses app - we are proud to have helped to develop https://t.co/7FWmIQM6JN
RT @NGinitiative: Spectacular opening and closing events planned for #NewcastleGateshead bid to host #GreatNorthExpo2018 https://t.co/Pkgrr
Nice to get a mention as the developers of this brilliant app for #NHS :) https://t.co/awdgCLqdoj
3 design trends redefining the way we drive | Age of Design https://t.co/Qg4bKrufrA
RT @audienceagents: Good morning all! Read @penelopemills blog from day one of #amaconf https://t.co/g66NqerU0Q here's to another great day…
RT @penelopemills: Maybe the approach is to offer entry points for individual communities but with a vision of integration over time #amaco
Defining questions is the key to exploring data #amaconf another great geeky session 👓
#amaconf @sharnajackson yes! We love a loose creative brief and collaborating to fill in the tech blanks. Thanks for highlighting this 👍
#amaconf "2 rules - only enter data once and use it again and again" #whosaidthat #datageek
#amaconf #Soundbyte "a good crisis is a terrible thing to waste" #whosaidthat
#amaconf how beautiful Edinburgh is this morning. On with the first keynote from the also beautiful nina simon. Museum visionary!
#amaconf tweets are by our Audience Development Specialist, Caroline Greener, an experienced transmedia marketer https://t.co/5VQOiVlRFl

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